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We face an epidemic of people in retreat, isolated and living small.

Leaders feel the stress and are overwhelmed by an inability to activate their teams. To see them engaged, unified and thriving. The linear assembly-line model and mentality is broken.

That LINE is now a CIRCLE.

It's time to lead our teams out of their cubicles and into the Circle of engagement and unity. Into a thriving, interactive atmosphere where productivity, creativity, and well being soar!

Step in the CIRCLE


LEADERS - which Circles are you avoiding?

Bradley stepped off the path of a career in medicine to immerse himself in over three decades of experience in street dance culture, producing, storytelling and talent development. An award winning choreographer, he developed Groove Theory® as an adjunct professor at The University of Southern California and pioneered a movement in Los Angeles that ignited the dance community, launched countless artists and changed the landscape for hip hop on all mediums. This led Bradley to the highest levels in the entertainment industry from L.A. to New York including, The Ellen Show, So You Think You Can Dance, and Dancing with the Stars, along with multiple collaborations with the acclaimed directors of Hamilton, and Jersey Boys

In Bradley's work with executives, production teams and talent he saw glaring gaps between those who were not able to effectively inspire or connect with others and those who could unify, innovate and LEAD amidst the high pressure and unpredictable nature of the industry. Key elements at the core of these gaps ran parallel with Bradley's journey in street dance culture, reflected in his phrase:

"It's NOT the MOVE, it's the GROOVE"® 


NOW, using a dynamic approach, powerful analogies and mastery from the culture paired with his unique CIRCLE framework, Bradley guides audiences and participants into transformative engagement as they... 

Step in the CIRCLE & Get in the GROOVE in Leadership and Life!

GROOVE Theory® Cross Functional TEAM BUILDING: 

Every time a new challenge arises personally or professionally we step in the ring. When we aren’t fully present, communication shuts down and we fall back on pre-selected moves that turn into an awkward dance nobody enjoys. 

Groove Theory® experiences guide business leaders, entrepreneurs, and teams into the confidence to bring their A-game and authentic self to every single interaction. This results in new levels of connection, morale and productivity for the organization as we activate and elevate the value, engagement and motivation of each individual.


Through dynamic demonstration and the innovative interaction found in STEP IN THE CIRCLE Trainings and Keynotes we guide participants out of comfort zones and into the CIRCLE!


• Increase Productivity & Morale

• Energize and Unite your Team

• Improve Communication

• Improve Cognitive Flexibility

• Increase Confidence & Trust 

• Release Untapped Potential 

• Reduce Anxiety, Stress & Isolation

Increase Innovation & Adaptability

• Improve Corporate Well Being

• 10X Leadership Impact  


Break free from stress, burnout, and the fear that comes from living with a move mindset!
"Bradley Rapier brings such a dynamic, passionate, and inspiring presence to a conference experience. We were honored to have Bradley join the EPIC International Summit as a keynote speaker and workshop leader. He truly has a gift of engaging with the audience in a way that encourages heartfelt transformation and a mindset shift towards possibilities. Through Bradley’s talented delivery and skillful storytelling, he can draw people into both reflection and action. The feedback from Bradley’s participation during our event was extremely positive and we look forward to having him involved again!”

- Dr. Steve Ralph - Founder, EPIC Impact Society | EPIC International Summit
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"Bradley served as the ringleader for what is surely one of the most complicated musical theater sequences ever staged, merging all different disciplines together for breathtaking effect."

–Des McAnuff, Tony Award-winning Director
“Bradley allowed me to see how he operates. The training I’ve received working with him was eye opening and has impacted me tremendously. He really helped me find infrastructure in how I started creating and directing. His approach opens you up and gives you confidence in the process.”

- Rynan “Kid Rainen” Paguio, JABBAWOCKEEZ co-founder
"Bradley masterfully uses creative storytelling, audience activation and his unique life experience to deliver thought provoking content in such an engaging way. Bradley always has our attendees on their feet, waiting to hear and see what is next. We love Bradley and look forward to working with him again!”

-Zac Tinney, Host of DCX & Table Network
"What strikes me most about Bradley is his rich background and experience in this culture, the respect he receives from those involved in the art form, and the passionate spirit that propels him to believe dance can actually change the world"

–Nigel Lythgoe, Executive Producer

Bradley takes you to the center of the FREESTYLE circle and challenges you to GROOVE into real authenticity

–Dan Roseblade
Founder, FOSTER | greatnessTM
“Bradley Rapier is a breath of fresh air for creatives. He breaks people out of their stifling hot box of life and invites them into a new world filled with possibility and adventure. Bradley spoke at our conference and broke so many of our attendees out into freedom to explore who they are as creative individuals. I'm a forever fan of Bradley Rapier.”

Brae Wyckoff, Award-winning Author,
Director Kingdom Writers Association
“Bradley draws out the GREATNESS in others! His talks are high-energy, interactive and grounded in a wealth of experience. His session had our attendees talking (and dancing) for the rest of the day!”

- Chris Meroff, Author of ALIGN, DCX Founder
“Bradley Rapier was at the helm. Seeing how he was able to connect this group of professionals and celebrate their uniqueness through performance and exchange inspired me even more than I knew at the time. I see that influence now, so clearly reflected in my own career and tribes; Seaweed Sisters and my crew Fanny Pak… And luckily, I run into Bradley a few times a year. I always look forward to that smile, that hair, and that hug!”

Megan Lawson - Choreographer: Adele, Madonna | Creative Director: Fanny Pak
“As the principal developer and activator of this transformational Groove Theory process, Bradley is like the Tony Robbins of Street Dance culture.”

David Litwin - Digital Artist, Designer & Branding Specialist, Author, CEO of Pure Fusion Media

How did Bradley Rapier, who grew up in a town known for oil, rodeos, and ranching as the only black kid in his neighborhood in an environment far removed from street culture become a street dance pioneer in his native country of Canada? 

How was he able to lead a generation of performers in the US, influencing and impacting the landscape for hip hop dance in culture and media and go on to perform, choreograph, and orchestrate complex multi-layered productions at the highest levels in the industry from L.A.’s television and commercial world to New York’s Broadway stages? 

HEAR Bradley’s compelling story of perseverance and optimism amidst internal struggle, fear, and personal challenge. 

HEAR his encouraging pro-active approach that crossed over multiple cultural barriers and took him into the heart of the entertainment circle.
SEE how Bradley’s unique journey through the lens of street dance culture brought him to the awareness of a larger GROOVE at work: a Groove that provides grounding and a pathway to creative freedom and authentic innovation. A Groove that is available to us all. 

STEP in the Circle with Bradley Rapier. Come experience The GROOVE! 
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